PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN

TRAINING STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN

PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN

Deskripsi PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN :

PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN

* Relation with media in this technology era has been growing faster.
* New medias (such as internet with its varieties of features) are attending to be a part of public daily / public can sharing information unlimited with no size limit.
* Media Relations Strategy Management (media relation) has to be appropriated with communication purpose that will be reached, and also can be a trend leader and growth of media itself.

Tujuan PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN :

* The most mini media mapping with varieties of characters and forms (print, electronic, online; portal, blog, social media, etc.)
* Encourage participants to be able in formulating an appropriate strategy media relations and applicable in accordance with the purpose of organizational communication/company.
* Encourage participants to understand about media monitoring technique, clipping, analysis, tracking and reporting.

Materi PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN :

1. Media Relations between Theory vs Fact

* Pictures of Media Development in Indonesia
* Definition of Media Relations (between Theory and Fact)
* Character and how the media work between Theory and Fact
* The media relations work between Theory and Fact

2. Strategy Arranging/ Media Relations Concept

Simulation preparation of concept / media relations strategy that appropriated to the purpose of communication organization / company
3. Press Statement

Arrange communication message to media and how to distribute it in communicative, informative, well targeted and effective way.
4. Planning of media relations activity

* Media Release
* Media Briefing
* Media tour
* Press Conference
* Etc.

5. Media Monitoring

* Media Clipping
* Media Content Analyst,
* Media Tracking (count the PR Value & Ad value)
* Project Media Report

6. Simulation

* Press Conferences (audience : press from mass media)
* Release Writing
* Media Tracking
* Etc.

Metode PELATIHAN STRATEGI HUBUNGAN MEDIA DAN PELAKSANAAN :

30% theory and 70% practice.

Instructor

Tarsih Ekaputra and Team

Jadwal Pelatihan Jogja Media Training 2020 :

5-7 Januari 2021 | 12-14 Januari 2021 | 26-28 Januari 2021

2-4 Februari 2021 | 16-18 Februari 2021 | 23-25 Februari 2021

2-4 Maret 2021 | 16-18 Maret 2021

6-8 April 2021 | 13-15 April 2021 | 27-29 April 2021

4-6 Mei 2021 | 18-20 Mei 2021

2-4 Juni 2021 | 15-17 Juni 2021

6-8 Juli 2021 | 27-29 Juli 2021

10-12 Agustus 2021 | 24-26 Agustus 2021

14-16 September 2021 | 28-30 September 2021

12-14 Oktober 2021 | 26-28 Oktober 2021

2-4 November 2021 | 16-18 November 2021 | 23-25 November 2021

7-9 Desember 2021 | 14-16 Desember 2021 | 21-23 Desember 2021 | 28-30 Desember 2021

Catatan : Jadwal tersebut dapat disesuaikan dengan kebutuhan calon peserta

Lokasi Pelatihan :

  • Yogyakarta, Hotel Dafam Malioboro
  • Jakarta, Hotel Amaris Tendean
  • Bandung, Hotel Golden Flower
  • Bali, Hotel Ibis Kuta

Investasi Pelatihan Tahun 2019 ini :

  • Investasi pelatihan selama tiga hari tersebut menyesuaikan dengan jumlah peserta (on call). *Please feel free to contact us.
  • Apabila perusahaan membutuhkan paket in house training, anggaran investasi pelatihan dapat menyesuaikan dengan anggaran perusahaan.

Fasilitas Training :

  1. FREE Airport pickup service (Gratis Antar jemput Hotel/Bandara/Stasiun/Terminal)
  2. Module / Handout
  3. FREE Flashdisk
  4. Sertifikat
  5. FREE Bag or bagpackers (Tas Training)
  6. Training Kit (Dokumentasi photo, Blocknote, ATK, etc)
  7. 2xCoffe Break & 1 Lunch, Dinner
  8. FREE Souvenir Exclusive
  9. Training room full AC and Multimedia

Jogja Training

Jogja Training adalah portal informasi training di yogyakarta.

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